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To visit the Spanish blog, click hereChange is no longer an exception—it’s the new normal. New technologies, business models, ways of working, and customer expectations demand that organizations constantly transform. But while change is inevitable, it’s not always easy. It often creates resistance, confusion, and even disengagement. That’s where change management comes in: the art of preparing, guiding, and supporting people through transition. And it’s not a minor detail. When managed well, change becomes a driver of innovation and growth. When managed poorly, it turns into a brake on competitiveness and results.
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