SHIFT's eLearning Blog

Our blog provides the best practices, tips, and inspiration for corporate training, instructional design, eLearning and mLearning.

To visit the Spanish blog, click here

    How Color Psychology Influences Learning in eLearning Environments

    What if we told you that color is more than just a visual element—it's a crucial factor that can make or break the effectiveness of your eLearning courses? Too often, eLearning courses fail to engage learners effectively because they don't tap into the strategic use of color. Research by Dr. Robert Gerard dives deep into this subject, revealing that colors are not merely visuals but wavelengths of energy that can significantly impact our neurological pathways and biochemical responses.

    Color Psychology: Use Cool Colors to Set Just the Right Mood for Learning

    It's no secret that colors have an enormous influence over our perceptions of daily life—consciously and subconsciously. For example, warm tones stimulate and energize our senses, while cool hues bring in freshness and calmness. This means that we as eLearning designers need to make sure we understand what it takes to make good color choices. A little color psychology may be the secret sauce to produce soothing and productive moods in your learners. In this post, we will briefly discuss how you can use cool colors to your advantage when designing your eLearning courses.

    Color Psychology: Use Warm Hues to Energize Your eLearning

    You might have often noticed how a pop of color can instantly uplift your mood. But have you ever spared a thought about how it can change the course that you are currently designing? If you are not aware yet, the color that you use in your courses can have a tremendous impact on the mood of the learner and how they ultimately absorb the information. Now you may ask how colors can impact an eLearning course. Well, 70 percent of the information that people capture in their minds is through visual clues. And this is primarily the reason why colors can have a deep impact on your learners. There are several ways in which colors can change the entire outcome of your course. Certain colors reduce the stress level while others challenge your grey cells through visual stimulation or pattern seeking. Visual stimulation encourages visual thinking and reduces impassiveness. Give a thoughtful consideration before choosing a color palette for your course. When colors are chosen correctly, you can influence how learners decipher what they see.

      Related Posts

      10 Things That Learners Pay Attention To (And How to Use Them in eLearning)

      In today's fast-paced digital age, the human attention span is often compared to that of a goldfish, famously pegged at just eight seconds. However, a 2015 Microsoft study suggests this number might be a little more nuanced, pointing out that while our initial attention spans are short, our selective sustained attention abilities are stronger than ever. This insight is crucial for training leaders and eLearning developers tasked with capturing and maintaining learner engagement in a world brimming with distractions.

      Humanize Your eLearning Courses or Risk Losing Learners

      Have you ever found yourself lost in an eLearning course that feels more like wandering through a never-ending digital desert than a useful classroom experience? You're definitely not the only one. Too often, these courses end up as lengthy, dull PDFs. Here's what we need to remember: While it’s great to use new tech like AI, we can’t forget about the real people using these courses. In our excitement to share a wealth of information and tap into cutting-edge technology, it's easy to lose sight of the human aspect of learning.

      How Color Psychology Influences Learning in eLearning Environments

      What if we told you that color is more than just a visual element—it's a crucial factor that can make or break the effectiveness of your eLearning courses? Too often, eLearning courses fail to engage learners effectively because they don't tap into the strategic use of color. Research by Dr. Robert Gerard dives deep into this subject, revealing that colors are not merely visuals but wavelengths of energy that can significantly impact our neurological pathways and biochemical responses.